Service Cancellation Request

Upon cancellation of any Search Engine Optimization (SEO) or Generative Engine Optimization (GEO) services provided by Eight Hats, all services associated with the campaign will be discontinued.

This includes, but is not limited to:

* Removal or deactivation of any SEO and GEO software, monitoring tools, reporting platforms, AI visibility tracking, citation management services, indexing tools, schema management, and other third-party services licensed or maintained by Eight Hats on your behalf.
* Cancellation of any recurring third-party subscriptions or services that are included as part of your SEO or GEO campaign.
* Discontinuation of ongoing optimization efforts, including content optimization, technical SEO, AI search optimization, citation management, backlink outreach, local optimization, keyword tracking, competitor monitoring, and performance reporting.
* Removal of any proprietary configurations, automation, or workflows developed and maintained exclusively as part of the SEO or GEO service.

SEO and GEO are ongoing marketing services that require continuous optimization to maintain and improve performance. Once services are canceled, websites may experience gradual declines in search engine rankings, AI-generated search visibility, local search performance, citation consistency, keyword rankings, organic traffic, and overall online visibility as search algorithms evolve and competitors continue investing in optimization.

Eight Hats makes no guarantee that rankings, AI visibility, traffic, leads, or conversions achieved during an active SEO or GEO engagement will be maintained after services have been canceled.

By canceling SEO or GEO services, the client acknowledges and agrees that Eight Hats shall not be held responsible or liable for any decline in:

* Search engine rankings
* AI search visibility or inclusion in AI-generated responses
* Organic website traffic
* Keyword rankings
* Local search performance
* Citation accuracy, consistency, or authority
* Indexed pages or search engine coverage
* Leads, inquiries, conversions, or revenue resulting from organic search
* Overall digital marketing performance related to SEO or GEO

Any future restoration of SEO or GEO services may require a new onboarding process, technical audit, cleanup of prior issues, reactivation of third-party platforms, and rebuilding of optimization efforts. Previous rankings, authority, or visibility cannot be guaranteed to return after a period of inactivity.

Upon cancellation of Eight Hats’ Performance Optimization service, all optimization efforts associated with the service will cease.

This includes, but is not limited to:

* Removal or deactivation of performance monitoring software, analytics tools, optimization platforms, and any third-party services licensed or maintained by Eight Hats as part of the Performance Optimization service.
* Cancellation of any recurring third-party subscriptions or services included with your Performance Optimization plan.
* Discontinuation of ongoing performance improvements, including caching optimization, image optimization, Core Web Vitals optimization, database optimization, code and asset optimization, CDN configuration, server tuning, and performance monitoring.
* Removal of any proprietary configurations, automation, or workflows developed and maintained exclusively as part of the Performance Optimization service.

Website performance optimization is an ongoing service that requires continuous monitoring, maintenance, and adjustments as website content, plugins, themes, browsers, hosting environments, and search engine algorithms evolve. Once the service is canceled, previously achieved performance metrics may decline over time due to software updates, changes in website content, third-party integrations, hosting environments, and evolving industry standards.

Eight Hats makes no guarantee that PageSpeed Insights scores, Core Web Vitals metrics, website load times, user experience metrics, or search performance achieved during an active Performance Optimization engagement will be maintained after services have been canceled.

Additionally, website performance is a recognized factor in both traditional search engine optimization (SEO) and Generative Engine Optimization (GEO). A decline in website performance may negatively impact search engine rankings, AI search visibility, crawl efficiency, indexing, user engagement metrics, and overall online discoverability over time.

By canceling Performance Optimization services, the client acknowledges and agrees that Eight Hats shall not be held responsible or liable for any decline in:

* Google PageSpeed Insights scores
* Core Web Vitals metrics
* Website load times or server response times
* Overall website performance or user experience
* Search engine rankings
* AI search visibility or inclusion in AI-generated responses
* Organic website traffic
* GEO performance or AI citation frequency
* Crawlability or indexing efficiency
* Leads, inquiries, conversions, or revenue that may be impacted by reduced website performance

Any future restoration of Performance Optimization services may require a new performance audit, reconfiguration of optimization tools, reactivation of third-party services, and implementation of new optimization strategies based on current website conditions and industry best practices.

Upon cancellation of Eight Hats’ Website Hosting and/or Website Support services, all services associated with your hosting and support plan will be terminated on the agreed-upon cancellation date.

This includes, but is not limited to:

* Removal of your website, databases, email services (if applicable), backups, staging environments, and related files from Eight Hats’ hosting infrastructure.
* Cancellation of all hosting-related services, security monitoring, uptime monitoring, malware scanning, firewall protection, backup services, software licensing, and any third-party services provided as part of your hosting or support plan.
* Discontinuation of all website support, including technical assistance, troubleshooting, content updates, plugin and theme updates, WordPress core updates, security patching, performance monitoring, and routine maintenance.
* Termination of access to any proprietary tools, dashboards, reporting platforms, or software licensed through Eight Hats.

It is the client’s responsibility to ensure that all website files, databases, email accounts (if hosted by Eight Hats), DNS records, SSL certificates, and any other required services have been successfully migrated to a new provider before the cancellation date.

Unless otherwise agreed in writing, websites and associated data remaining on Eight Hats’ infrastructure after the cancellation date may be permanently removed as part of routine server maintenance. Eight Hats is under no obligation to retain website files, backups, databases, or email data after services have ended.

Once hosting and support services have been canceled, Eight Hats shall no longer be responsible for:

* Website uptime or availability
* Website security or malware protection
* WordPress core, theme, or plugin updates
* Data backups or disaster recovery
* SSL certificate management or renewal
* DNS configuration or domain connectivity
* Website performance or optimization
* Website functionality resulting from outdated software or third-party changes
* Compatibility with new versions of WordPress, PHP, browsers, plugins, themes, or external integrations
* Technical support, troubleshooting, or content updates
* Loss of search engine rankings, AI visibility, or website performance resulting from changes made after the migration or cancellation of services

Following cancellation, the client assumes full responsibility for maintaining the website, including keeping WordPress core, plugins, themes, server software, security configurations, backups, and all third-party integrations current and operational.

Should the client request future assistance after cancellation, any work performed by Eight Hats may require a new onboarding process, technical audit, migration review, security assessment, and may be billed at Eight Hats’ current hourly rates unless otherwise covered by a new service agreement.

Upon cancellation of Eight Hats’ Domain Name Management service, all domain management services associated with your account will be discontinued on the agreed-upon cancellation date.

This includes, but is not limited to:

* Termination of domain name management services provided by Eight Hats.
* Removal of Eight Hats’ administrative management of the domain registration, DNS records, nameservers, DNSSEC configuration, domain forwarding, and related domain services.
* Discontinuation of technical support for domain registration, renewals, transfers, DNS troubleshooting, and domain configuration.
* Cancellation of any monitoring or management services associated with the domain.

Prior to cancellation, it is the client’s responsibility to designate a new registrar account or domain administrator and ensure that ownership, administrative access, billing information, and DNS management have been successfully transferred. Eight Hats will cooperate in facilitating a reasonable transfer of domain management; however, the client is ultimately responsible for completing the transfer process.

Once Domain Name Management services have been canceled or transferred, Eight Hats shall no longer be responsible for:

* Domain registration renewals or expiration notices
* Domain ownership or registrar account management
* DNS record creation, modification, or maintenance
* Nameserver configuration
* DNS propagation issues
* SSL certificate validation issues resulting from DNS changes
* Email delivery or website availability related to DNS or domain configuration
* Website downtime caused by expired domains, incorrect DNS records, registrar changes, or nameserver modifications
* Recovery of expired, suspended, or lost domain names
* Any interruption of website, email, or third-party services resulting from changes made after the transfer or cancellation of services

The client acknowledges that failure to renew a domain name before its expiration date may result in additional redemption fees, temporary suspension, permanent loss of the domain name, or the domain becoming available for public registration. Eight Hats shall not be held liable for any costs, damages, business interruption, or loss of a domain name following the cancellation of Domain Name Management services.

Should the client request future assistance after cancellation, any work performed by Eight Hats, including domain recovery, DNS troubleshooting, registrar transfers, or domain reconfiguration, may require a new service engagement and will be billed at Eight Hats’ current hourly rates unless otherwise covered by a new service agreement.